Sofia describes herself as a social entrepreneur in tech, and is currently product & marketing manager. Nominated by her CEO, he had some great praise about her successes. Find her on twitter, @sofiazab
What has been Sofia’s most successful moment?
One month after starting at Driftrock, and shortly after learning how to do Facebook advertising, Sofia ran a campaign for a client achieving £19,000 profit from a £3,000 ad budget. The've now become a permanent account for us with an increased budget. Sofia was hired with the view of managing our inbound marketing but she now covers a huge range of marketing & product related functions in the company.
Could you describe your journey into the tech world, Sofia?
I've always been very entrepreneurial and motivated by game-changing ideas and life-enhancing solutions. I started working in the social enterprise and microfinance sectors before realising that the best practice of how to build user-centered and successful companies lies in tech. I joined Driftrock because I knew it would be a place where I could grow quickly and I was looking for a challenging environment where I could keep learning and developing on a daily basis.
Where do you see yourself in 5 years?
Head of product in a successful startup (hopefully Driftrock), or running a successful tech enterprise in an emerging market."
Last year I co-founded a tech startup operating in the slums of Nairobi that got into two accelerators, including Startup Chile, and the finals of $1 million Hult Prize competition, as part of which I pitched in front of Bill Clinton. I take my professional development really seriously and have at my own expense taken qualifications in Digital Marketing and am a certified Scrum Product Owner and take part in workshops, events and conferences to enhance my skillset in areas related to my work.
Code First: Girls